The Importance of Labelling Photos and Alt Text
Labelling photos and providing descriptive alt text on your website is important for accessibility and SEO. Alt text (short for ‘alternative text’) is used to describe the content and function of an image on a webpage. It plays a role in making your website more user-friendly, especially for visually impaired users who rely on screen …
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Adding Blogs to AeroCommerce Sites
While AeroCommerce is, primarily, a powerful eCommerce platform, it also has a facility to add blog posts. Here’s how adding blogs to your AeroCommerce site can be beneficial to your eCommerce site. Instructions for adding blogs on AeroCommerce Benefits of adding blogs to your site Regularly updating your AeroCommerce site with quality blog content can …
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Is Pinterest Good For Driving Website Traffic?
Pinterest – a visual ‘discovery’ platform, and commonly misunderstood as a platform reserved for bored housewives, Pinterest is actually a super dynamic traffic driver. So, if you’re asking yourself if Pinterest is good for driving website traffic, here’s the answer… The Pinterest Heyday Pinterest has been great for driving website traffic at different periods since …
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Tips For Using Rankmath For SEO
RankMath is an SEO plugin for WordPress, offering a range of features to optimise your website’s performance on search engines. Here are some tips for effectively using RankMath for SEO. Utilise the setup wizard and sitemaps The first thing to do after you’ve added and activated the Rankmath Plugin is to use the setup wizard. …
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What is Cornerstone Content?
Cornerstone content forms the backbone of effective content marketing. It’s made up of authoritative, in-depth articles on key topics related to your business. These pieces serve as go-to resources for both readers and search engines, offering comprehensive information on your core subjects. It also serves as a hub of links to all your other related …
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SEO Offerings in Aero Commerce Stores
The Aero Commerce platform is designed with a variety of features that significantly aid in enhancing SEO for e-commerce stores. Here are the SEO offerings in Aero Commerce stores, to improve your search engine optimisation. Fast loading speed and mobile responsiveness Website speed is a significant ranking factor for search engines. Aero Commerce is built …
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How To Use All In One SEO Plugin
The All In One SEO Plugin is a popular WordPress tool for websites. It provides some useful guidance and facilities to help with basic SEO. With Search Engine Optimisation at the fore of website improvement, SEO plugins like AIOSEO and Yoast can help guide you. They aren’t the be-all and end-all of SEO, but they …
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The Benefits of Local SEO for Small Businesses
If you are a small business, and one which relies on local custom to survive, attracting geo-located customers is important. The benefits of local SEO for small businesses are explained below. What is Local SEO? Local SEO refers to optimising for location as well as services and expertise. While a global company will be wanting …
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Give Your Social a Boost This Winter
After Christmas, the depths of winter may make your social media slump a little (depending on your business). This is the time to carry out testing, new social schedules and spend time engaging help keep your social media thriving. Give your social a boost this winter with these tips! Tips to give your social a …
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Optimising Your Website For Google’s Core Web Vitals
You may’ve heard about Google’s Core Web Vitals, and how these metrics are measuring page speed and the user experience. Which, in turn, influences search engine results. Core Web Vitals The metrics are complex and multi-layered, but they are all based on factors which enhance the user experience – speed, accessibility, and basic SEO. You …
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