Content is a Driving Force in Online Marketing!
People on the Internet are looking for information. If you can provide information about your product or services you have a great chance of increasing traffic to your site and gaining customers. It just takes the time to write, or you can hire someone to write for you. There are several areas to concentrate on; …
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Simple and Inexpensive Online Marketing Tips
There are many who believe online marketing is expensive and risky. But there are several easy and effective things you can do to market your business online and quickly measure the results. And these marketing efforts can often be accomplished for little or no expense. The first tip is to start small. You don’t want …
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Responsive Websites and SEO – Increase Local Rankings
There are three basic types of website design today – those that are designed to be used by PCs, separate websites for mobile use, and responsive websites. A responsive website responds accordingly to any device that accesses it. Responsive Web design is here to stay, and as devices continue to develop and multiply, it is definitely …
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Understanding Google, Bing, and Yahoo Rankings – Part 4
So now that you know why you shouldn’t put all of your marketing eggs in Google’s basket, here are some additional things to consider. The most important aspect of SEO, is quality, new content that is regularly updated, and link building. If you concentrate on these aspects, then Google, Bing, and Yahoo will react favourably …
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Understanding Google, Bing, and Yahoo Rankings – Part 3
Loyalty is another reason that you shouldn’t write off Bing and Yahoo. Both companies have extremely loyal users. Consider Bing, originally MSN’s first search engine, it has gone through name and feature changes, and yet still many of the users have kept the search engine as their browser. There are many people who never use …
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Understanding Google, Bing, and Yahoo Rankings – Part 2
In Part 2 we will explore another reason why you might want to include Bing and Yahoo in your marketing efforts. While Google’s worldwide market share is 62%, it is slipping in some countries, such as in the UK. Bing is on the upswing, increasing their market on a daily basis, especially with the advent …
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Understanding Google, Bing, and Yahoo Rankings – Part 1
Okay, let’s look at the recent rankings for the three main search engines: • Google as a worldwide search engine market share of about 62%. • Bing has a 9% and climbing market share. • Yahoo is at 5%, and is slowly dropping. With these numbers you might assume that you only need to concentrate …
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Get your audience’s attention
People decide fast Most people decide within seconds if a website is useful to them, today’s on-line consumers make decisions fast! They are much more knowledgeable than they used to be. They are also have less time than ever. Use these tips to see which content on your site turns visitors into customers. Individualise your website Website personalisation is …
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Website Tip To Increase SEO Ranking
So many things go into your page ranking. Not all the emphasis should be on keywords, so you need to consider other elements to increase your SEO ranking. More and more people today are doing their searches from their mobile phones. This makes the time it takes for websites to load…very important. The article, Key Components …
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Basic SEO Tips
Google quality engineer Matt Cutts explained in a recent video how Google indexes pages and delivers results when someone does a search. The main point made during this video is that Google asks (digitally) more than 200 questions of each page to determine SEO results. The page ranking and search results depend on the answers …
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